One obvious place where young people are learning about narcissism is from popular culture. A study by the celebrity psychiatrist Dr. Drew Pinsky, in which 200 “celebrities” (I put the word in quotes because the bar for being considered a celebrity is set very low these days) completed the Narcissistic Personality Inventory, found that they were significantly more narcissistic than the general population. Interestingly, the celebrities who actually had a talent, such as musicians, tended to be less narcissistic. Guess who were the most self-absorbed celebrities? Female reality TV stars! Not surprising that those celebrities who were famous for being famous were the most narcissistic; their narcissism drove them to become celebrities.
I've been saying this for a few years now, when you just turn on the television you will see it all over the place, as if they want to normalize narcissism to a degree that it is a majority of the society.